Curbed National recently ran a competition, where six doll houses were delivered to the editors in chief of six of the America’s most important shelter publications with the challenge to decorate the dollhouse, photograph it, and send back the results. Below is the house decorated by Lonny - “Dorothy Draper with a Modern Twist”.
Lonny is an online shelter magazine, that looks and acts like a print magazine, not a Web site or a blog. It has pages to turn, a table of contents and full-page ads. But it offers Web-only benefits like zoomable, clickable images, so readers can inspect a lamp displayed in a photograph of someone’s living room and then click to buy it.